While Leno Draws More Live Viewers Than O’Brien, Team Coco Wins in Young Viewers Once DVR Viewing Is Added

Jan 12, 2011  •  Post A Comment

After Jay Leno took back his "Tonight Show" job last year and since Conan O’Brien moved to TBS, Leno has been drawing a much larger audience among late-night viewers, notes the Los Angeles Times’ Show Tracker blog. But when it comes to adding in young viewers watching via DVRs, O’Brien has the lead, the story notes.

With DVR viewing added in, O’Brien has the top show with people between the ages of 18 and 49 years old, drawing an average of 1.4 million viewers in that group during November and December, the story notes. Leno, meanwhile, drew 1.3 million by that measure, while CBS’ "Late Show with David Letterman" attracted 1.1 million and Comedy Central’s "The Daily Show with Jon Stewart" was watched by 1 million in that group, the story says.

Among viewers 18 to 34 years old, "Conan" had even a larger lead, drawing an average of 930,000 viewers, compared with Jon Stewart in second place with 574,000 viewers, the article notes.

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