HLN received a time period boost with the debut of "Dr. Drew," the new prime-time series from Dr. Drew Pinsky, reports B&C.
The series debut drew 401,000 viewers for its April 4 premiere, the article notes. That represents a 24% increase over the previous four-week average for the 9-10 p.m. time slot, the story says.
"Dr. Drew" stars Pinsky as he provides views on the day’s news stories, the article adds.
HLN reported that the improvement was even better–61%–in the network’s target 25-54 demo.