Univision Communications is considering starting three new cable channels and is talking with pay-TV operators, reports Bloomberg.

Univision wants to debut a network dedicated to telenovelas later this year; a sports-focused channel in 2012; and a potential 24-hour news network, the story says.

The company is considering spending $20 million to $30 million on the new TV networks, as well as an additional $40 million on soccer television rights, the story adds.