Cable News Channel Dealing With Withdrawals After ‘Addiction’ to Casey Anthony Trial

Jul 6, 2011  •  Post A Comment

After the Casey Anthony verdict came in on Tuesday, one cable news channel must deal with a potential "brutal withdrawal from its addiction to the case," writes Joe Flint in the Los Angeles Times’ Company Town blog, referring to HLN.

HLN drew a sense of purpose from the trial, devoting much of its coverage to the event via host Nancy Grace and others, including Dr. Drew Pinsky. Now HLN may find out what Court TV noticed: that there aren’t enough high-profile criminal cases to sustain ratings, the piece notes.

Court TV was rebranded TruTV and is now focused on reality programming, the story adds.

"The challenge for HLN will be to keep the viewers that it wooed with its Anthony coverage," Flint writes. "Given that trials that captivate the nation the way the Anthony case seemed to are few and far between, that could prove to be difficult."

For the time being, HLN isn’t sure what it will air on its schedule, although it plans to focus on reaction to the verdict for the next few days, the piece says, citing an HLN representative.

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