Disney Channel is making a bet on who its next big star will be, grooming one of its artists to follow in the footsteps of Miley Cyrus, Demi Lovato and others, reports Deadline.com.
The channel is putting its formidable marketing power behind "Suite Life on Deck" regular Debby Ryan, the story reports.
Ryan has been given her own series, "Jessie," which is scheduled to debut in the fall. Executives at the cable channel were impressed enough with the first few episodes they saw that they have increased the show’s order to 20 episodes, up from 13 originally.
In "Jessie," Ryan plays a teen from rural Texas who moves to New York to work as a nanny to four rich kids. The pilot was one of Disney Channel’s highest testing ever, the story says.