Netflix-Like Plan for Movie Theaters Runs Into Problems

Jul 1, 2011  •  Post A Comment

A Netflix-like plan for movie theaters has run into problems, as some theaters have refused to honor the monthly passes, reports Bloomberg.

New York-based MoviePass has been selling a $50-per-month trial service that would offer users one movie per day, the story notes. The company said it planned to start the service this weekend in San Francisco-area theaters owned by AMC Entertainment Inc., Landmark Theatres and Camera Cinemas, but theaters refused to honor the passes and said they weren’t informed of the service, the story says.

Calls and emails to MoviePass weren’t immediately returned, the story notes. Netflix offers a monthly subscription to movie and TV streaming, as well as DVD rentals.

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