A cable reality show is attracting more New York-area television viewers than the New York Yankees, reports the New York Post.
Local ratings found that Yankees baseball averaged 506,000 viewers between two games on YES and one on WWOR-TV between Aug. 8 and Aug. 11, the story notes. But MTV’s "Jersey Shore" averaged 848,000 viewers in the New York area during the same week.
One exception took place during the week: a tightly contested game between the Yankees and their longtime rivals, the Boston Red Sox, on Aug. 7. For that game, the Yankees beat out Snooki and her friends.
"Jersey Shore," which debuted its fourth season Aug. 4, has been growing its audience about 5% each week, the piece points out. It’s the second summer in a row that "Jersey Shore" has outdrawn the Yankees, the story adds.