Penn State Football on ESPN Loses Advertiser

Nov 11, 2011  •  Post A Comment

An advertiser has pulled its spending from two Penn State football games that are slated to air on ESPN, citing "allegations surrounding the Penn State football program," reports The Wall Street Journal. (Please note that the WSJ is behind a pay wall and not all readers may be able to access the story.)

The advertiser is Cars.com, which said in a statement: "As a proud, longtime supporter of ESPN College Football, it’s important to us that we’re building our brand and raising the visibility of our advertisers in a way that celebrates the sport, the dedication of its student athletes and the many reputable universities that field teams."

Penn State fired coach Joe Paterno this week, after allegations came to light that one of his assistant coaches, Jerry Sandusky, sexually assaulted young boys.

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