Cablevision is planning record rate cuts to halt subscriber defections and to fend off competition from Verizon’s FiOS television service, reports the New York Post.
Cablevision is offering new customers on Long Island a "triple-play" of television, phone and Internet service for $69.95 a month, when the average U.S. bill is north of $100 per month, the story notes.
The offer comes with a locked-in rate for two years, the story notes. Cablevision is also giving away a $200 Apple iPod touch and a free DVR, making the deal one of the "most aggressive" ever seen, according to ISI Group senior managing director Vijay Jayant, the story notes.
Cablevision lost 19,000 cable television customers in the third quarter, according to the story.