Coverage of Whitney Houston’s Death Gives CNN a Rare Ratings Achievement

Feb 14, 2012  •  Post A Comment

CNN reaped some of its strongest recent ratings with its coverage Saturday night of the death of Whitney Houston, reports The New York Times’ Media Decoder blog.

CNN pulled off the rare feat of beating Fox News for the night. CNN averaged 2.17 million viewers, with Fox News averaging only 1.34 million viewers. MSNBC trailed with 652,000 viewers, the story notes.

The strongest ratings came in the 9 p.m. hour, with 3.15 million viewers tuning into CNN, including 1.48 million in the key news demo of 25-54, the story notes. Fox News had 1.62 million viewers, with only 508,000 in 25-54 — about one-third of CNN’s total, the story points out. MSNBC was competitive with Fox in the demo with 419,000 viewers, but was a distant third in total viewers with 819,000.

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