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Price Tag Revealed for CBS Revamp of ‘Early Show’

Feb 21, 2012  •  Post A Comment

How much did it cost for CBS to remake "The Early Show" into "CBS This Morning"? According to The New York Times, the price tag was about $40 million.

The company took a restructuring charge of about $46 million, mostly related to the show’s overhaul, which included shedding the show’s longtime “Early Show” title, the story notes.

The network laid off almost two dozen staff members and moved from a Fifth Avenue studio to a new studio at the CBS News headquarters, the story says. CBS said it expects to recoup the costs in 12 to 18 months, according to the piece.

2 Comments

  1. I’ve switched from GMA to This Morning – love Charlie Rose and real news as opposed to the Access Hollywood show over on GMA. Bonus – no screeching Nancy Grace!

  2. I can’t believe it, but this CBS morning show is actual quality! It’s a vast improvement over the garbage that show has been for I-don’t-know-how-long. Good job, CBS News.

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