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NBC Wins Sunday by Default — With the Lowest Winning Demo Average in Recent Memory

Jun 26, 2012  •  Post A Comment

NBC won the Sunday night ratings battle, if it can be called a battle, with the lowest winning average rating in the key 18-49 demo in recent memory — a 1.2, according to Nielsen overnights.

But NBC was the only one of the big 4 networks to put up any original programming, TVbytheNumbers.com reports. The Peacock Net aired some U.S. Olympic Trials along with a fresh “Dateline,” followed by repeats of “America’s Got Talent.” Everything NBC put up drew the same 1.2 average rating in the demo.

ABC, Fox and CBS aired all repeats, and they all finished behind Spanish-language Univision.

For prime time as a whole, NBC’s 1.2 average in 18-49 carried the night, followed by Univision (1.1 average), ABC (1.0), Fox (0.8) and CBS (0.8). CBS turned it around in total viewers, winning the night with an average of 5.7 million, followed by NBC (4.6 million), ABC (3.4 million), Univision (3.1 million) and Fox (2.1 million).

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