One Network’s Lineup of Reruns Wins the Night on a Spectacularly Low-Rated Thursday

Jun 1, 2012  •  Post A Comment

Two networks put up all-repeat lineups in prime time Thursday — and one of them came away with a win for the night, TVbytheNumbers.com reports.

CBS pulled off the win, according to Nielsen overnights, but it was with a spectacularly low 1.6 average rating for the night in the key 18-49 demo — a number that would typically be about good enough for last place. NBC’s lineup of reruns, meanwhile, managed only a 1.2 for the night, earning a tie with Univision for fourth place.

The worse news was for ABC and Fox, both of which put up fresh programming and still pulled in feeble numbers. ABC had a two-hour installment of its struggling new singing competition “Duets,” which attracted only a 1.5 average in 18-49, and a fresh episode of “Rookie Blue,” which did even worse with a 1.4.

Fox had a night of Kiefer Sutherland’s “Touch” — back-to-back episodes culminating in the season finale, with both hours managing only 1.3 averages in the 18-49 demo.

The top show of the night was CBS’s rerun of “The Big Bang Theory,” which scraped up a 2.3 average in viewers 18-49.

For the night overall, CBS was first with a 1.6 average rating in 18-49, followed by ABC with a 1.5, Fox with a 1.3 and Univision and NBC tied at 1.2. Total viewers was also grim, with CBS leading the pack with an average of 7.4 million, ahead of ABC’s 5.9 million, Fox’s 4.7 million, NBC’s 3.7 million and Univision’s 2.8 million.

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