For the two nights of coverage of the Republican National Convention so far, Fox News Channel has been burying the competition in the ratings, Deadline.com reports.
The cable news channel averaged 7.70 million total viewers Wednesday night in the 10 p.m. (ET) hour, when Condoleezza Rice and Paul Ryan addressed the convention. In the key news demo of viewers 25-54 the figure was 2.06 million. Both numbers were up from the same hour on Tuesday — up 12% in total viewers and up 23% in the demo.
The best any of the broadcasters could manage was NBC with 4.14 million total viewers and 1.49 million in the news demo for the 10 p.m.-11:05 p.m. coverage.
ABC settled for 2.85 million total viewers and 993,694 in 25-54 from 10-11:07 p.m., with CBS delivering 2.55 million total and 402,370 in the demo for the same period.
The other major cable news channels fell in behind the broadcasters. MSNBC settled for 1.44 million total viewers to 1.34 million for CNN. Between the two, CNN did win the 25-54 demo: CNN had 451.370 to 402,044 for MSNBC.
“In overall 8-11 PM ET prime-time coverage, FNC did better than CNN and MSNBC put together,” the story reports. “The News Corp.-owned network had 5.84 million total viewers compared to the 1.29 MSNBC had and the 1.11 million CNN drew. Among adults 25-54, FNC had 1.42 million while MSNBC had 366,743 and CNN had 341,758.”
All three cable news channels were down in total viewers Wednesday from the equivalent night of the 2008 GOP Convention — some more than others. Fox News was down 9%, MSNBC fell 40% and CNN was off by a whopping 73% for the 8-11 p.m. period, compared with Sept. 3, 2008.