NBA vs. Tonys in Sunday Night Blowout

Jun 10, 2013  •  Post A Comment

Sunday was a big night for live events on the broadcast networks, with ABC’s NBA Finals telecast going up against CBS’s Tony Awards. But based on Nielsen overnights for the key 18-49 demo, the showdown was a mismatch.

TVbytheNumbers.com reports that ABC ran away with the ratings for the night, even with game two of the Finals, in which the Miami Heat topped the San Antonio Spurs to even the series at 1-1, down 21% from last year. The game telecast averaged a 4.6 rating in viewers 18-49, to a 1.2 for CBS’s Tonys.

The Tonys were up 20% from a year ago. The report notes that the numbers are subject to more than the usual adjustments due to the nature of live programming.

ABC had a 1.9 for “Jimmy Kimmel Live — Game Night,” down 10% from last year, and another 1.9 for “NBA Countdown — Live,” off 39% from a year ago.

Fox and NBC put up all-repeat lineups. CBS served up a fresh episode of “60 Minutes” at 7 p.m., equaling the show’s season low with a 1.2 average in 18-49.

For prime time overall, ABC was the runaway winner with a 3.9 average in viewers 18-49, well ahead of CBS (1.2 average), Fox (1.0) and NBC (0.9). The battle for total viewers was tighter, but still an easy win for ABC with 10.0 million to CBS’s 7.7 million, NBC’s 3.4 million and Fox’s 2.3 million.

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