Conde Nast Launches Video Channel

Jul 10, 2013  •  Post A Comment

Conde Nast Entertainment today announced the launch of a new video channel — the company’s fifth digital video network. The new channel focuses on the Vanity Fair brand.

"At launch, programming for the channel will include four original series inspired by Vanity Fair," the company announced. "The lineup features a celebrity interview show hosted by Vanity Fair senior West Coast editor Krista Smith, a show based on Vanity Fair contributing editor David Kamp’s popular features and book series ‘The Snob’s Dictionary,’ a docu-series revolving around Manhattan’s most iconic addresses, and an animated ‘how-to’ series. The content will be widely distributed across all platforms including the official Vanity Fair video site http://video.vanityfair.com and YouTube channel http://www.youtube.com/VanityFair as well as through syndicated partnerships. American Express, Salvatore Ferragamo and Acura will sponsor the channel launch."

Said Vanity Fair editor-in-chief Graydon Carter: “Our goal is to bring Vanity Fair to life in a new medium. If we do it right, these videos will be smart, entertaining, and a little bit unconventional.”

Dawn Ostroff, president of Conde Nast Entertainment, added: “Vanity Fair is one of our culture’s most influential brands, and their digital channel will only add to the global conversation sparked by the magazine. The channel takes the fabric of Vanity Fair and spins it into something fresh and new for the digital age.”

The press release offers the following program descriptions:

"Vanity Code": Vanity Fair’s animated “How-To” series offers solutions for unique life situations like How To…Behave at a Swinger’s Party, or How To…Feign Interest in Your Boss’s Children. This is a hilarious look at how to survive almost any cultural situation. #VanityCode

"@VFHollywood with Krista Smith": Tune in to see the latest stars stopping by Vanity Fair’s Los Angeles office to talk with senior west coast editor Krista Smith about their current and upcoming projects — and then watch as they take a spin in VF’s video photo booth where they’ll answer revealing questions. With celebs like Diane Kruger, Guillermo del Toro, Amy Schumer, and Charlie Day, this series gives you an inside look of what’s coming up next in Hollywood. #VFHollywood

"The Snob’s Dictionary": Based on the books and Vanity Fair features written by VF contributing editor David Kamp, the 10-part Snob’s Dictionary web series is a window into the world of the cultural snob, for whom knowledge of subjects is more important than the actual enjoyment of them. Season one tackles film, food, music, and television, and will introduce viewers to Nick Drake, Heirloom Tomatoes, and many more snob-worthy objects and pursuits. #Snob

"Eminent Domains {NYC}": This 8-part web series will offer viewers a look at some of the most interesting, historic, and legendary addresses in New York City. From storied co-ops like The Dakota to high-end modern towers like 15 Central Park West, these iconic New York buildings have as interesting a story as their inhabitants. Future seasons of Eminent Domains will travel to other cities around the world. #VFDomains

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