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ABC Signing Upfront Ad Deals With CPM Hikes in 9%-10% Range

ABC is following Fox’s lead in upfront pricing, signing media agreements with price increases in the 9% to 10% range, Wayne Friedman reports in MediaPost. The strategy is in contrast to CBS’s more aggressive stance, with the Eye Network reportedly…

NBC Fast-Tracks Series Based on John Grisham Bestseller; Josh Lucas in Talks for Lead Role

Josh Lucas, a star of "The Lincoln Lawyer," is in discussions to take the lead role on an NBC television series based on John Grisham’s best-selling novel "The Firm," according to The Hollywood Reporter. The project picks up a decade…

Starz Wants $350 Million a Year to Renew Netflix Streaming Deal

Pay-television network Starz reportedly wants $350 million a year to renew its streaming agreement with Netflix, according to the New York Post. The figure, if agreed to, would surpass the $200 million-per-year, five-year deal Netflix struck with Epix last year,…

NBCUniversal Exec Promoted to Key Cable Role

A respected NBCUniversal executive has been promoted to chief operating officer of Universal Cable Productions, reports the Los Angeles Times’ Company Town blog. The exec is Beth Roberts, who will report to Bonnie Hammer, chairman of NBCUniversal’s Cable Entertainment and…

‘X Factor’ Signs Its Second Major Advertiser–So Whose Products Will We Probably Be Seeing on the Show?

Fox’s upcoming singing competition "X Factor" has signed its second major advertiser, and that advertiser can be expected to place products in the programming, reports Brian Steinberg in Advertising Age. The show signed General Motors as a larger sponsor, marking…

Marketer Pulls Ads From Raunchy Anti-Gay Talk Show as Stations Drop Program

Amid a campaign by the Gay & Lesbian Alliance Against Defamation and the National Hispanic Media Coalition, AT&T has dropped advertising from the talk show "Jose Luis Sin Censura," according to The Hollywood Reporter. Two stations–WSVN-TV in Miami and KCTU-TV…

Lance Armstrong Demands On-Air Apology From CBS Over ’60 Minutes’ Drug Report

Seven-time Tour de France champion Lance Armstrong has sent a letter to Jeff Fager, CBS News chairman, demanding an on-air apology for the "60 Minutes" report in which another cyclist accused Armstrong of having used performance enhancing drugs while in…

NBC Talent Competitions Set Ratings Records; ABC Scores With NBA Finals

NBC got a shot in the ratings arm from Tuesday night’s two-hour season premiere of “America’s Got Talent” and a new installment of the network’s breakout singing competition “The Voice,” TVbytheNumbers.com reported. “Talent” had its most-watched season premiere ever with…

Exec Behind ’24,’ ‘Dark Angel’ and ‘Firefly’ Takes Key Programming Post With Syfy

Syfy announced today that it has appointed Scott Vila to the newly created position of vice president, current programming, scripted. Vila, who had a hand in water cooler hits “24,” “Dark Angel” and “Firefly,” will report to Erik Storey, senior…

Today’s Must-Read: Next Week Apple Will Introduce the iCloud. Check Out This Piece, ‘Will Apple Redefine the Cloud?’

As insiders chew on the implications of Apple’s sudden moves into the cloud computing space, tech writer Lance Ulanoff says in a piece in PCMag that Apple’s Steve Jobs has effectively claimed cloud technology–rapidly becoming known as iCloud–as his company’s…