Brian Steinberg in Advertising Age takes apart how television shows are increasingly ensuring that in-show television promotions don’t fall flat by looking at an upcoming promotion in "The Vampire Diaries." While the CW show won’t feature a Ford Fiesta until…
CBS is counting on the well-known theme music from a popular 1970s show to help draw viewers to the new version of the show, which will debut this fall, reports The New York Times. Composed by CBS executive Morton Stevens…
Fans who have always wanted to get 15 minutes of fame on “SportsCenter” now have a way to try to make it happen, according to B&C. ESPN is teaming up with YouTube to encourage viewers to make their own sports…
SF Gate blogger Zennie Abraham (Chairman and CEO of Sports Business Simulations (SBS), Editor-in-Chief of SBSON.com, and Founding Executive Producer of the national show "The Blog Report With Zennie62") says the 2010 Primetime Emmys represented a landmark for the show for…
A man arrested this week as part of a suspected terrorist plot has been identified as an aspiring singer who tried out for Canada’s version of "American Idol" in 2008, the Kingston Whig-Standard reports. Here is the audition tape in…
Will Larry King soon be working for Ryan Seacrest? Could be. Seacrest, whose daily Los Angeles-based radio show is set to end in November, is in discussions to create his own radio company. And King, 76, may become Seacrest’s first…
Negotiations for Time Warner Cable to renew rights to ESPN may be delayed by demands from ESPN’s parent, Walt Disney, for money for ESPN3.com, Bloomberg News reports. Disney wants Time Warner Cable to pay 10 cents per month per customer…
Facebook is so big and ubiquitous now that it may be hard to challenge, but four U.S. college students have gotten some publicity for giving it a try. It’s called Diaspora, and bills itself as "The privacy aware, personally controlled,…
Perry Simon, a former senior executive with NBC and Viacom, has been appointed general manager of channels for BBC Worldwide America, Deadline.com reports. Simon will oversee BBC America, BBC America HD, Video on Demand, BBCAmerica.com and future platforms for the…
After shaking things up over the years in areas such as Web searching, Internet advertising and e-mail, Google is at it again, unveiling a new service that will let users make free phone calls from their computers, The New York…