Even though NBC Universal has cut off its deal to distribute video over Google’s YouTube, the companies still talk, said NBC Universal Senior VP Ron Lamprecht at the Ad:Tech convention in New York. That doesn’t mean the media giant has…
Mojo, the all high-definition channel geared toward affluent men, announced the launch of Mojo Money Night, a Thursday night programming block catering to those in the world of high finance. The new lineup, to appear in January, will feature three…
It’s the most wonderful time of the year—Black Friday, the day after Thanksgiving, marks the official start of the holiday shopping season. TVPredictions.com has revealed some early sale details. Web site Gottadeal.com says Costco is planning to sell a Magnavox…
HD programming picks for Nov. 8-14: “The Fast and the Furious: Tokyo Drift,” “Tell Me You Love Me,” “Curb Your Enthusiasm” “The Fast and the Furious: Tokyo Drift” (Cinemax HD). Saturday, Nov. 10, 10 p.m.: See every detail of the…
Online video shops from Break.com to Revision3 are launching marketing and promotional initiatives to expand their audiences during the television writers strike. Internet TV network Revision3, which produces the popular weekly Web show “Diggnation,” plans to increase the number of…
MySpace announced SelfServe by MySpace today, a new ad project to let small businesses, bands and politicians create and target display ads throughout the site. SelfServe will roll out in early 2008. The purpose of the program is to let…
Video ad targeting firm Digitalsmiths added two new products to its VideoSense service. The new products are called AdSafe and AdIQ and they help marketers place their ads against appropriate online content. AdSafe makes sure the ads run next to…
Aims to Fit Lengths, Models to Content
Initiative Brings Indie Films to Home Viewers