Telenovelas Pose Peril for Writers
Producer Stymies WGA With ‘Translator’ Label
Producer Stymies WGA With ‘Translator’ Label
Vignettes in $4M Ad Buy Feature NBA Players at Home
They came as if to Lourdes. Afflicted with a need to break through and crippled by a lack of access, they were fevered with hope they’d hear something different, something that would open a door. An eager crowd of independent…
NBC Universal Chief Wants Shows Pitched With Digital Packages
ESPN-OMD Project to Monitor Fans’ Commitment
Shifted Viewing Puts Consumers in Control, So Plan to Reach Them on Their Terms
NBC Universal Television Group CEO Jeff Zucker accepted Gold Medal honors in what may be record time from the International Radio & Television Society Foundation. He promised the NBC Universal colleagues-“The mandatory attendance thing seems to have worked,” joked Mr….
Rural Telcos Betting on IPTV Product for Competitive Edge
By Laurel Wentz Advertising Age Growth in spending on Spanish-language TV has taken off again after a slow start last year, soaring 20.3 percent for the month of September 2005 and growing even faster for the rest of the year,…
Some Cite First Amendment Concerns; Association Stays on Sidelines