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In Depth

Fox Puts Focus on Indian Outreach

Program Courts Native Americans for Media Careers

Courting Kids, Networks Aim Younger

Preschoolers Are the New Target Demo as Companies Focus on Merchandise Tie-Ins at the 2006 Toy Fair

HBO Readies Its ‘Big’ Push

Premium Net Plans Stealth Marketing for Debuting ‘Big Love,’ Returning ‘Sopranos’

CW Out to Set Key Markets

The CW Television Network began making its pitch to potential affiliates late last week, sending out bid letters to a select group of broadcasters in hopes of locking up a number of important markets within the next couple of weeks,…

Television Has Competition in Pursuit of Kids

Alternative Platforms Gaining Favor

Fox to Unveil National Block to All Stations

Package to Include ‘Desire,’ Raising Questions About June Launch

Woodruff Making ‘Progress’

Westin: Injured Anchor Still Sedated but Doctors Are Optimistic

Granite Deal in Jeopardy

Buyer Has Qualms About Stations in Wake of CW Announcement

USA Taps Dramedy ‘Psych’

USA Network has ordered 11 episodes of “Psych,” sources said. The series is a dramedy about a young detective who fakes having psychic powers to help police solve crimes. A spokesperson for the network said the order has not been…

‘Idol’ Sweeps Up Against Olympics

Victory Alters Ideas About Counterprogramming