By Brian SteinbergAdvertising Age Ad sales for what is just the second live-streaming of the Super Bowl are nearly complete, with CBSSports.com nearly sold out as advertisers seek to dangle their promotions in front of consumers whose familiarity with streaming…
By Nate IvesAdvertising Age News Corp. said on Monday that it is shutting down The Daily, its ambitious but expensive attempt to create an iPad newspaper, on Dec. 15. Following layoffs of a third of its staff this summer, The…
Press release from News Corp., Nov. 19, 2012: News Corporation (NASDAQ: NWS, NWSA; ASX: NWS, NWSLV) and Yankee Global Enterprises today announced an agreement that calls for News Corporation to acquire a 49 percent equity stake in the Yankees Entertainment…
By Natalie ZmudaAdvertising Age As a petition encouraging Macy’s to "Dump Donald Trump" continues to gain steam, with nearly 558,000 signatures, the retailer shows no sign of dropping the outspoken tycoon. Macy’s has long featured Mr. Trump in its TV…
Press release from Crain Communications Inc.: Rance Crain, president, Crain Communications Inc. and editor-in-chief of Advertising Age, Crain’s Chicago Business, Crain’s New York Business and TelevisionWeek.com, has been named to the American Advertising Federation’s 64th annual Advertising Hall of Fame….
By Rupal ParekhAdvertising Age He may be embroiled in a dramatic and ever-growing scandal that cost him his job as CIA director, but if it’s any consolation, David Petraeus has retained his decorated and respected status as a military commander…
By Jeanine PoggiAdvertising Age Anthony Bourdain, the outspoken chef and former host of Travel Channel’s "No Reservations," is lashing out against the network after it aired Cadillac spots that he claims were doctored. "It came as a shock and a…
By Jeanine PoggiAdvertising Age Lackluster broadcast TV ratings in the first weeks of the fall season could free up advertising dollars to shift to cable networks. There’s a problem, though: There aren’t many ad dollars to move. With broadcast ratings…
By Jeanine PoggiAdvertising Age Amazon’s video streaming service is looking a lot more like Netflix and Hulu. The internet giant is testing a $7.99 subscription plan for its Prime membership, which gives members two-day shipping, free streaming of TV shows…
Press release from the Disney/ABC Television Group, Nov. 6, 2012: The Disney/ABC Television Group (DATG) today announced that the national “Day of Giving,” held on Monday, November 5, which seamlessly integrated outreach messaging into programming across News, Daytime, Primetime, Late-Night,…