Logo

In Depth

Editorial: Can Comcast Build a Better Mouse House?

As mega-mergers go, Comcast’s proposed takeover of Disney is less frightening than most. Disney has been one of the more dysfunctional media giants in recent years and may well benefit from the new, more focused priorities the Comcast management team…

Sweeps Kickoff Buoys Newsmags, Weeklies

Among the syndicated masses, newsmagazines, “Dr. Phil,” and weekly hours benefited from the February sweeps kickoff, according to Nielsen Media Research for the week ending Feb. 8.The Janet Jackson Super Bowl controversy on Feb. 1 propelled three newsmagazines to season…

Profile: Veasey’s Road to Drama Showrunner Cobbled With Industry Preconceptions

Pam Veasey worked her way from office assistant on “Gimme a Break” to executive producer on one of the Fox Network’s hottest series of its time, “In Living Color.” But when it came time to move on, the only offer…

‘Kingdom’ Promo Mixes Fiction, Fact

For “Stephen King’s Kingdom Hospital,” ABC’s upcoming 13-week limited series, the network will structure a massive multimillion-dollar marketing campaign that includes “Blair Witch”-like marketing techniques mixing fiction with what appear to be real events.“We are treating this like a movie…

Watchdogs Seek Kerry’s Support

Watchdog groups that oppose big media mergers are trying to enlist Sen. John Kerry, D-Mass., the leading Democratic presidential candidate, in their efforts to stall or stop Comcast’s proposed acquisition of The Walt Disney Co. However, sources said that as…

Quick Takes

“I get my morning political briefing from ABCNews.com’s The Note, which I download every morning. The Note is terrific because it’s well-written, comprehensive and has links to all the actual publications it quotes. When you’re through reading it, you’ve scoured…

Bruce Davison: Character Counts

On the upcoming ABC miniseries “Stephen King’s Kingdom Hospital,” Bruce Davison plays Dr. Stegman, the chief neurologist of a very strange medical facility who is described in media notes as “hopelessly arrogant and mean-spirited.”Though Mr. Davison has enjoyed a varied…

Success Story: Sponsors Commit To Wedding Promos

Love is not only in the air but also on the air as stations from coast to coast found success with wedding ad sales promotions in the weeks leading up to Valentine’s Day.LIN Television Corp.’s NBC affiliate WWLP-TV in Springfield,…

NAB, Nets to Hold Indecency Summit

Under the gun from federal regulators, representatives of all of the major TV networks except NBC last week confirmed plans to attend an industry summit this spring aimed at toning down indecent programming.As of late last week, a date for…

The Ratings Wizard

Monday, Feb. 9, 2004-Sunday, Feb. 15, 2004TV Season Week No. 21NBC’s Thursday night lineup and a dose of “Fear Factor” lifted the network to a win in adults 18 to 49 for the week with a 5.2/14. In total viewers,…