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In Depth

Close-up: Larry Fischer

Larry Fischer has been named president of Time Warner Cable Advertising Sales. He was promoted from executive VP, operations. In his new role Mr. Fischer will lead all of Time Warner Cable’s advertising efforts locally and nationally. Mr. Fischer’s previous…

Nets spin sweeps tally, look toward fall season

NBC may have just finished celebrating its diamond anniversary, but at the end of May sweeps it looked more golden than anything else.Blessed with a ratings haul from February’s Winter Olympics and nine of the top 20 network series, NBC…

Adelphia drama to continue with Rigas family on sidelines

Now that Adelphia Communciations’ founding Rigas family has opted to step aside, lawyers, directors and creditors will begin sorting through the maze of inside deals and liabilities that could eventually lead to the breakup of the company.The sixth-largest cable operator…

Product Spotlight: ENPS+WorldNow

What it is: ENPS+WorldNow, an MOS-compatible plug-in that links the WorldNow Web publishing tool with the popular newsroom computer system.How it works: WorldNow, which provides online content management technology to more than 120 local TV stations, has built a plug-in…

PepsiCo readies to double down

PepsiCo is considering taking a significant ad position in ABC’s upcoming fall interactive drama series “Push, Nevada.”A major deal is quietly being negotiated by PepsiCo agency OMD USA.If the most expansive version of the deal is concluded, “Push” viewers might…

Sports a key player in this college town

Sponsorships of local college games are always sold out in Columbia-Jefferson City, Mo.“We’re a college town, where the University of Missouri is located, which is part of the Big 12 conference,” said Andy Lee, general manager of the Benedek-owned ABC…

Ross becomes publisher, editorial director of EM

Chuck Ross has been appointed publisher and editorial director of Electronic Media. Mr. Ross, currently the editor of EM, succeeds Marc White, effective June 3.“Now that EM’s base of operations is firmly ensconced in Los Angeles, the company felt very…

Profile: Margaret Craig

Title: CEO of Toronto-based Leitch, a maker of video and audio equipment for broadcasters, cable companies, telcos, post-production facilities and the Internet market.Background: Ms. Craig joined Leitch in January 2000 as chief operating officer and became CEO in January 2002….

Liberty’s Malone seeks bigger piece of AOL TW

John Malone has his sights set on AOL Time Warner.By jockeying for a bigger stake in the company, Mr. Malone and his Liberty Media Corp. could in fact help solve some of the media giant’s nagging problems.Asked by analysts at…

Tech Briefs

National Geographic raises its high-def profileNational Geographic Film Library has partnered with Minneapolis-based Hi-Wire to convert more than 500 hours of programming of both new and archived films to high definition. National Geographic said the number of clients asking for…