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In Depth

Pol Ads Stoke Broadcasters

Fox Lands Rare National Presidential Spot

WGA Battle Moves to Late-Night Shows

Lack of Writers Doesn’t Hurt Leno’s Ratings

Evolution of a Multimedia Firm

New Division Will Focus on Varied Platforms

What’s Coming, Going to International Markets

CBS International Television Key programs: “The Doctors,” “Welcome to the Captain,” “CSI” Armando Nunez Jr. President, CBS International Television On attending NATPE: Our domestic colleagues decided not to go on the floor at NATPE, I know it was a long…

NBC’s Eggs All in One Basket

Multitude of Branded Platforms on Parade at Electronics Show

A World of Importance for NATPE

Licensing, Co-Production Deals High on Attendees’ Agenda

Rodriguez Off to an ‘Early’ Start

Weekend Co-Anchor Gaining Her Bearings

Most Bankable Stars: Dr.Phil McGraw

Last year’s ranking: 2 Dr. Phil, who’s set to launch his own spinoff this fall in “The Doctors,” continues to build a worldwide brand based on the power of his show. “As Oprah begat Dr. Phil, he has spawned ‘The…

Most Bankable Stars: Oprah Winfrey

Last year’s ranking:1 After making Forbes magazine’s list of 2007’s top-paid television celebrities, taking in $260 million between June 2006 and June 2007, it’s easy to see why panelists dubbed the daytime icon “the most powerful person on TV.” Ms….

Most Bankable Stars: Ellen DeGeneres

Last year’s ranking: 6 She may have gotten knocked for crossing the picket line, as well as for the canine incident, but Ms. DeGeneres continues to deliver where it counts, in entertainment and audiences. “Ellen has found the formula to…