‘Survivor’ Slams ‘Joey,’ but NBC Wins Demo Race

Sep 17, 2004  •  Post A Comment

The season premiere of CBS’s “Survivor: Vanuatu” beat a supersized “Joey” and the first half of a 40-minute “Will & Grace” on Thursday, but thanks to a strengthening “Apprentice” NBC was still able to win the night in adults 18 to 49.

According to Nielsen Media Research’s preliminary national ratings, “Survivor” scored a 7.6/21 for the 8 p.m. (ET) hour in the adults 18 to 49 demographic, down from last fall’s premiere of “Survivor: Pearl Islands” (8.4/23). A 40-minute episode of “Friends” spinoff “Joey” got a 6.6/19, down 12 percent from its premiere rating (7.5/23).

In its second week “The Apprentice” scored 8.3/22 in adults 18 to 49 from 9:20-11:00 p.m., up 24 percent from last week’s season premiere. But in the 9:30 p.m. half-hour the second half of a “CSI” repeat on CBS beat “The Apprentice” in the adults 18 to 49 demo (8.0/21 versus 7.4/19). The new season of “CSI” premieres next week. CBS won the night in total viewers every half-hour of the night except for 10:30 p.m., when “The Apprentice” bested a repeat of CBS’s “Without a Trace” (17.13 million versus 15.39 million).

NBC won the night in adults 18 to 49 with a 7.8/21. CBS came in second with a 6.8/18. UPN was a distant third 1.7/5, followed by Fox (1.4/4), ABC (1.3/3) and The WB (1.1/3)

In Total viewers CBS topped NBC 19.29 million to 15.72 million. UPN was third with 4.57 million viewers, followed by ABC (4.37 million), Fox (3.52 million) and The WB (2.62 million).