NBC, Macy’s Agree to Parade Contract Extension

Nov 17, 2004  •  Post A Comment

NBC and Macy’s have negotiated a contract extension that will keep the “Macy’s Thanksgiving Day Parade” and “Macy’s Fourth of July Fireworks Spectacular” exclusive to NBC through 2010. This year’s parade, to be broadcast Nov. 25 at 9 a.m., will be NBC’s 51st annual Macy’s Parade broadcast.