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Kolb Joins E! as Marketing Senior VP

Dec 16, 2004  •  Post A Comment

The WB marketing executive Suzanne Kolb has been hire as senior VP of marketing for E! Networks.

Ms. Kolb will be responsible for creative services, strategic brand partnerships, on-air promotions and online marketing for E! Networks, which includes E! and Style network.

At The WB, Ms. Kolb was executive VP of marketing and oversaw the network’s media planning, print advertising, integrated marketing and affiliate marketing. She was responsible for many marketing campaigns, including “Dawson’s Creek,” “Buffy the Vampire Slayer” and “Gilmore Girls.”

Previously, Ms. Kolb worked on the ABC account at ad agency Grey Entertainment when Ted Harbert, now president and CEO of E! Networks, was the head of ABC Entertainment. “It’s a personal thrill to be working with Suzanne again,” said Mr. Harbert, in a release.