High-definition satellite service Voom beefed up its lineup of standard-definition channels through a deal with Scripps Networks to add its five lifestyle channels to the service. The new additions are HGTV, Food Network, DIY-Do It Yourself Network, Fine Living and Great American Country. The standard-definition lineup already includes 90 channels, including CNN, TBS and A&E.

The deal marks the first Scripps has done to include GAC, its newest channel.

Industry experts have questioned the long-term viability of Voom, especially given that rival satellite operators DirecTV and EchoStar also offer HD channels.