Prime Access Strips Show Ratings Growth

Jan 19, 2005  •  Post A Comment

Spurred by coverage of the upcoming Michael Jackson trial and the release of Amber Frey’s book profiling her relationship with convicted murderer Scott Peterson, entertainment newsmagazine strips led the way for overall prime access ratings growth for the week ended Jan. 9.

The big winner was Paramount’s genre leader “Entertainment Tonight,” which grew 14 percent from the previous week to score a season high household rating of 5.8, according to Nielsen Media Research. King World’s “Inside Edition” grew 18 percent to a season high of 3.9, while “ET” rookie spinoff “The Insider” hit a series high after growing 7 percent from last week to a 3.0. NBC Universal’s “Access Hollywood” grew 17 percent to a 2.8 for the week, matching its previous season high. Telepictures’ “Extra” also matched its season high of 2.4, growing 9 percent from the previous week.

The top three game shows also saw growth. King World’s “Wheel of Fortune,” the highest-rated show in syndication, grew 10 percent to a 9.5. Sister program “Jeopardy!” was up 13 percent to an 8.1, while Buena Vista’s “Who Wants to be a Millionaire” grew 8 percent to a 3.9, a season high.

All four of the top-rated off-network half-hours saw season highs, with King World’s “Everybody Loves Raymond” growing 20 percent to a 7.8. Sony’s “Seinfeld” was up 17 percent to a 6.9, Warner Bros.’ “Friends” was up 17 percent to a 6.9 and Twentieth’s “That ’70s Show” grew 21 percent to a 3.5.

Though the majority of daytime strips were either down or flat for the week, the top two performers in both courtroom and talk saw gains. Paramount’s “Judge Judy” grew 6 percent over the week to hit a new season high of 5.5, while “Judge Joe Brown” matched its season high from last week with a 3.8.

King World’s “The Oprah Winfrey Show,” which featured two days of interviews with Ms. Frey, grew 25 percent from the previous week to hit an 8.6, the show’s previous season high.

“Oprah” spinoff “Dr. Phil” grew 10 percent from the previous week to a 5.6.

Among the rookies, NBC Universal’s “The Jane Pauley Show” grew 6 percent to match its season high of 1.7. Buena Vista’s “The Tony Danza Show” was unchanged with a 1.4, Twentieth’s “Ambush Makeover” dropped 15 percent to a 1.1, Telepictures’ “The Larry Elder Show” dropped 17 percent to a 1.0, Sony’s “Pat Croce: Moving In” dropped 13 percent to a 0.7, and Sony’s “Life & Style” was unchanged with a 0.6.

Twentieth’s “Malcolm in the Middle” was the top rookie off-net half-hour strip, growing 16 percent to a syndication high of 3.6. NBC Universal’s “Fear Factor” was up 17 percent to a 2.1, matching its syndie high, while Twentieth’s “Yes, Dear” was flat with a 2.0 and Paramount’s “Girlfriends” was unchanged with a 1.6.

The top weekly hour was also King World’s off-network rookie “CSI,” which was up 4 percent to a 5.9. The top first-run weekly hour, “Entertainment Tonight’s” weekend show, grew 25 percent to a season high of 4.0.