CNN Touts Subscription Video Service at Press Tour

Jul 18, 2005  •  Post A Comment

CNN demonstrated its new subscription broadband video service and introduced its afternoon news show “The Situation Room” on Sunday during the Television Critics Association’s semi-annual press tour.

The video service, “CNN Pipeline,” will have four live video streams and access to archived news clips. Jim Walton, president of CNN News Group, compared traditional video online news to the archaic video game Pong and CNN’s new service to a sophisticated PlayStation. The cost of the service has not yet been determined.

Mr. Walton also fielded questions about “The Situation Room,” a three-hour afternoon (3-6 p.m. ET) show using multiple large video screens showing incoming feeds from field reporters.

“You won’t just be seeing an anchor sitting behind a desk reading a TelePrompTer,” anchor Wolf Blitzer said. “The viewers of CNN are … news junkies. They want to be a part of this, and we’re going to let them be part of it in a more transparent way.”