The Cabletelevision Advertising Bureau renewed the contract of CEO and President Sean Cunningham.

Mr. Cunningham, who joined the CAB in 2003, has focused the organization on research and meeting with advertisers and media buyers to persuade them to spend more money on cable television. Cable-network ratings have climbed, in sum surpassing those of the broadcast networks.

“Sean’s efforts in revitalizing the CAB over the past three years have exceeded our expectations and we’re happy he will continue to steward the organization going forward,” Charles Thurston, chairman of the CAB’s board of directors and president of Comcast Spotlight, said in a statement Wednesday.

Before joining CAB, Mr. Cunningham was executive VP and managing director at media agency Universal McCann.