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Time4 Entertainment to Launch

May 4, 2006  •  Post A Comment

Time4 Media, the Time Inc. multimedia division that works with the enthusiast publications, is launching a new production arm, Time4 Entertainment, conceived to help enlarge the brands’ footprints. The president of the new entity is former RKO Pictures President Paul Speaker.

“There is great opportunity in the sweet spot at the intersection of our assets and talent, powerful franchises, enthusiast content, large audiences and the explosion of platforms for serving them,” Time4 Media President Thomas Beusse said in the announcement.

Existing content franchises include Warren Miller Entertainment, “This Old House” and TransWorld Media’s action sports video. Mr. Speaker also is expected to develop opportunities for such Time4 Media brands as Golf Magazine, Popular Science, Field & Stream, Outdoor Life, SKI and Yachting.