Lonelygirl, YouTube Score TVWeek Viral Video Awards

Nov 2, 2006  •  Post A Comment

YouTube and the lonelygirl15 Internet video series took home prizes Thursday in TelevisionWeek’s first annual Viral Video Awards in recognition of the contribution they made to the development of the new media phenomenon.

The lonelygirl15 series won in the category for best professional viral video. “Extreme Diet Coke and Mentos Experiment” was honored as best homegrown viral video.

YouTube’s award was in the category of most influential viral video site aligned with a major media company. Revver.com was named best independent viral video site.

The event, held in conjunction with the National Television Academy’s Technology & Engineering Emmy Awards nominations, included a question-and-answer session with Break.com CEO Keith Richman.

Mr. Richman remarked on an evolution in the development of Internet video, noting that production values are rising and that more Hollywood professionals are creating content for the Web.