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Hotels Go HD

Mar 1, 2007  •  Post A Comment

The Marriott hotel chain announced Monday a plan to upgrade televisions in its rooms to include HD displays and multiport connectivity panels supporting an array of consumer devices.
The plan includes installing 32-inch LCD HD displays along with input panels where guests can connect laptops, camcorders, digital cameras, video games and other devices. Guests can, for example, use the LCD display to watch a television network in HD while checking their email using a split screen.
As part of the new package, the number of television channels available in the rooms will expand from 28 to 64.
“When we test-marketed the HDTV and connectivity panel among guests, the response was overwhelming,” Bob McCarthy, president of North American lodging operations and global brand management for Marriott International, said in a statement. “This type of in-room technology was critical to them.”
By the end of the year, Marriott plans to have the system installed in 25 percent of its JW Marriott, Marriott and Renaissance guest rooms in the U.S. and Canada, totaling nearly 40,000 rooms. The rollout should be complete by the end of 2009.
Other major hotel chains are receiving high-tech and high-def makeovers, according to a recent story in USA Today. Hyatt is experimenting with a program that includes 42-inch HDTVs and a plug-in panel for portable devices in its Hyatt Place chain. Hilton is testing a similar system at two hotels.

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