YouTube Pulls More Viewers from Google

Jun 22, 2007  •  Post A Comment

YouTube continued to siphon video viewers away from parent company Google in the month of May, according to Web rankings from Nielsen//NetRatings. But that’s the plan.
YouTube has made small gains in the last three months at Google Video’s expense as part of Google’s strategic plan to shift most of its online video over to YouTube. Users coming to Google Video now will often find YouTube videos embedded in the site among the top results.
The popular video-sharing site finished May with 48 million unique visitors, while Google Video came in second with nearly 17 million.
MySpace rounded out the top three in May with 14 million unique visitors, a small dip from its 15 million in April.
AOL Video corralled 13 million, flat with April, but enough to jump ahead of Yahoo Video and MSN Video. Yahoo ended the month with 12.6 million and MSN Video with 10.5 million, both taking a hit over the prior month.
(Editor: Romanelli)

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