Target to Sell EcoManiacal’s Green Series Internationally

Sep 19, 2007  •  Post A Comment

U.K. independent international distributor Target Entertainment will handle international sales for eco-friendly series “Ultimate Green Machines” and “Finding Green,” from EcoManiacal Productions.
“There has been a lot of talk in the past year about ‘green’ programming, but the key component for broadcasters, both here in the U.S. and internationally, is that it has to be entertaining first and foremost, and these guys have nailed it,” said Glen Hansen, Target’s senior VP of sales and acquisitions. “‘Ultimate Green Machines’ and ‘Finding Green’ are very cool shows first, with the added bonus of taking a socially conscious approach to the subject matter, and we expect them to sell extremely well around the globe.”
“Ultimate” transforms any vehicle—from a Maserati Quattroporte to a ’57 Chevy pickup truck to a cigarette boat—with the mantra of making it as fast or even faster than its stock counterpart, while being green inside and out. EcoManiacal President and Founder Rick Underhill assembled a “dream team” of mechanics and fabricators to think outside the box and tear it up on the open road, all in environmentally friendly conditions. “Finding Green,” meanwhile, tracks Mr. Underhill’s efforts to follow his dream while meeting the demands of his investors.
The heart of both operations is located in Los Angeles at Studio G, the first fully functioning studio to use only eco-friendly technology, sustainable and recycled materials, lit with low-power LED lights and powered entirely with solar and wind technologies.
(Editor: Horowitz)


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