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Rebranded truTV Rakes in Viewers

Jan 29, 2008  •  Post A Comment

In its first month as truTV, the former Court TV had the highest ratings in its history.
Compared to January a year ago, the Turner Broadcasting-run network was up 15% among adults 25 to 54, up 17% among total viewers and up 14% in households.
“We couldn’t be prouder about how well truTV has performed in its first month,” said Marc Juris, executive VP and general manager of truTV. “We have received an overwhelmingly positive response to our new brand and look forward to continued success and growth throughout the year.”

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