Duran Joins Warner Channel Latin America

Apr 25, 2008  •  Post A Comment

The Warner Channel Latin America has hired Alfredo Duran as the network’s general manager and senior vice president of branded services.
Mr. Duran most recently was E! Entertainment Television Latin America’s executive VP and general manager. He also has held positions with MGM Networks Latin America and with the Univision and Telemundo outlets in Miami, Fla.
The Warner Channel is a linear programming service delivering movies and TV series to about 25 million homes in 24 countries throughout Latin America.
“We are thrilled to have an executive of [Mr. Duran’s] expertise overseeing our channel in Latin America,” Warner Bros. International Television President Jeffrey R. Schlesinger said in a statement. “His extensive experience in the Latin American television marketplace will prove invaluable as we not only take the Warner Channel to the next level, but as we execute our aggressive strategy of rolling out WBTV-branded nonlinear SVOD and AVOD channels and themed online destinations for exhibition on new-media platforms.”
“I’m honored to join the Warner Channel, a market leader in Latin America, at this very exciting time,” Mr. Duran said. “Working with Warner Bros.’ excellent programming and carving a future for the channel in the multiplatform landscape is a dream come true for a TV fanatic like myself.”
Mr. Duran will report to Malcolm Dudley-Smith, the company’s executive VP of sales and business development for Canada, Latin America and Asia.


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