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IFC Rolling Out Edgy Tuesday Block

Jul 11, 2008  •  Post A Comment

IFC is launching a new Tuesday night programming block and giving it a very old-fashioned name—Automat.
The automat used to be a place in New York City where plates of food were behind small glass doors that opened when diners put coins in a slot. The last automat closed 1991.
“Automat” is an appropriate name because the network sees the 8 p.m. to midnight block as a place where young male viewers will be able to graze on a selection of original half-hour and 15-minute programs. The block will be followed by a film with a testosterone kick, the network said.
Among the shows in the block when it premieres Sept. 30 are music show “From the Basement,” “Hell Girl,” an anime series now appearing on IFC On Demand, and sketch comedy show “The Whitest Kids U’ Know.”
The 15-minute shows, called “IFC Blasts” are interspersed within the block.
Also in the block will be series from the network’s Web site.
“Automat marks the first time in the network’s history that we have developed a unique prime-time television destination devoted to IFC’s original and exclusive content,” said Jennifer Caserta, executive VP and general manager of the network. “Tuesday nights on IFC will be the premier destination for smart, funny and irreverent alternative programming.”

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