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ESPN to Announce SEC Sports TV Deal

Aug 25, 2008  •  Post A Comment

ESPN is expected to announce a multi-year agreement with the Southeastern Conference to continue to televise football, basketball and other college sports events.
A conference call is scheduled for Monday afternoon with SEC Commissioner Mike Slive and ESPN executives John Skipper and Burke Magnus and a person familiar with the matter confirmed the deal was set.
The agreement is worth $2.25 billion over the next 15 years, according to Sports Business Journal. Combined with the $55 million deal the SEC signed with CBS earlier this month, the conference will be taking in three times the revenue it did under its old agreements—enough for the conference to drop plans to start its own cable television network, the paper said.
The ESPN and CBS deals also mean that Raycom Sports will be distributing a significant chunk of SEC programming for the first time since 1986.
(Editor: Baumann)

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