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USA/Aflac Cancer Research Spot Headed to NBC

Oct 24, 2008  •  Post A Comment

USA Network’s partnership with insurance company Aflac in the fight against pediatric cancer for the cable network’s Characters With a Cause initiative was so successful that it’s now coming to NBC.
An original story-driven spot from USA Network and Aflac about the research into finding a cure for the disease, which premiered on the cable network in September during National Childhood Cancer Month, will have its broadcast network debut during “Skating for Life Benefiting Susan G. Komen for the Cure” this Saturday on NBC. The spot will also air Sunday during NBC’s “Frankie Valli Tribute on Ice.” Both programs air at 4 p.m. ET.
“We were pleased to participate in the ‘Characters With a Cause’ initiative,” said Paul Amos, Aflac’s president and COO, in a statement. “The spot did an excellent job of highlighting the cause of pediatric cancer research and the commitment of doctors at the Aflac Cancer Center to finding the cure.”

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