NATPE Alters Opening-Day Plans

Nov 20, 2008  •  Post A Comment

Plans for the first day of the 2009 NATPE convention, which had been slated to feature a daylong training seminar, have been shelved, leaving NATPE officials searching for an alternative.
Originally announced in early October as an executive management program entitled “Managing Change in a Turbulent Media Landscape,” the event was to have been held in conjunction with the USC Marshall School of Business. The cost of the program and budgetary pressure due to the weak economy forced the cancellation, NATPE CEO Rick Feldman said.
A separate registration and fee would have been necessary for the daylong seminar and the financial burden was considered too great on attendees who already were concerned about costs, he said. A truncated, two-hour session is now being planned for Thursday of the conference at no additional cost to attendees. The show runs Jan. 26-29 at the Mandalay Bay Hotel in Las Vegas.
The cancellation leaves a void on Monday, Jan. 26, and Mr. Feldman said NATPE is currently reviewing its options. The group still plans to have something to replace the seminar, he said.
The daylong training seminar replaced last year’s first day, which focused on mobile content.
(Editor: Baumann)

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