YouTube Tops Sites in Total Streams

Mar 12, 2009  •  Post A Comment

YouTube had the most total streams and unique viewers for February among top U.S. online brands, according to Nielsen Online.

The Web site garnered 5.2 billion total streams and 88 million unique visitors. Hulu came in second for total streams with 309 million.

Overall online video usage in the U.S. was down 5.9% from January to February, dropping from 136 million to 128 million unique viewers. Nielsen Online recorded 8.9 billion total streams for the month of February, down 14.9% from January.

Top Online Brands ranked by Video Streams for February 2009 (U.S.)

Untitled Document

Video Brand Total Streams (000) Unique Viewers (000)
YouTube 5,158,727 88,136
hulu 308,806 9,473
Yahoo! 250,425 24,085
Nickelodeon Kids and Family Network 209,465 6,039
Fox Interactive Media 194,255 14,376
ABC.com 187,128 6,716
MSN/Windows Live 162,900 12,198
Turner Sports and Entertainment Digital Network 125,067 5,961
MTV Networks Music 100,076 4,410
CNN Digital Network 99,846 8,377
Source: Nielsen Online, VideoCensus
Note: Includes progressive downloads and excludes video advertising.


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