Press release from Katz Broadcasting, Thursday, Aug. 7, 2014:
Longtime television industry public relations executive Jim Weiss (@JJWeiss1) has been named Senior Vice President, Corporate Communications for Bounce Media and Katz Broadcasting, it was announced today.
Weiss will oversee all PR, publicity and media relations efforts for Bounce TV, the country’s first ever over-the-air broadcast television network for African Americans, as well as for the nation’s first-ever female-centric and male-centric over-the-air broadcast television networks — Escape (For Women) and Grit (For Men) — launching this summer.
Weiss has been in television communications and PR for more than 25 years, helping publicize, position and build some of the most popular brands in media today, including: AMC, Boomerang, Bravo, Cartoon Network, CNN, Fox Sports, GMC, HLN, IFC, Turner Classic Movies, TNT, TBS, WE: Women’s Entertainment, and most recently Bounce TV.
Weiss is based in Atlanta and reports to Jonathan Katz, President and CEO of Katz Broadcasting and COO of Bounce TV. “Jim has played critical roles in helping more than a dozen popular television networks launch, grow and become successful. He has been instrumental in helping Bounce TV become one of the television industry’s most recent success stories,” said Katz. “His breadth of network PR experience and industry savvy is extremely rare and we are thankful to have him as we continue to grow Bounce while launching Escape and Grit.”
Weiss most recently served as Vice President, Communications and Public Relations for entertainment and sports marketing agency CSE where he oversaw PR, media relations and social media efforts. Previously, he was Vice President of Public Relations and Public Affairs at GMC (formerly Gospel Music Channel). Before that, Weiss ran PR for two of the largest regional sports networks in the country, FSN South and SportSouth, owned by Fox Sports Networks.
Weiss also served as Senior Vice President of Corporate Communications and Marketing for Rainbow Media Holdings LLC (Now AMC Networks) overseeing company-wide media relations, public affairs, employee relations, government relations and financial communications. He spent 11 years with Turner Broadcasting System, Inc. in ascending PR positions, including Senior Vice President of Corporate Communications where he managed all communications efforts for Turner Broadcasting Sales, Inc., the company’s national news, entertainment, sports and kids advertising sales and marketing arm as well as Turner Network Sales, the company’s domestic distribution and affiliate sales and marketing division. He served as Vice President of PR for Turner Network Television (TNT) and also launched Turner Classic Movies (TCM) as the network’s first head of publicity. At various points in his Turner tenure, Weiss also handled PR for such Turner properties as CNN Headline News, CNN Newsource and CNN Airport Network, among others.
Weiss began his career as Director of Public Relations for American Movie Classics (AMC), Bravo and regional SportsChannels across the country.