Press release from ABC, May 22, 2019:
In the week following this year’s Upfronts, trailers for ABC’s Fall freshman series have emerged as the most-watched across social media platforms, with the Network delivering the Top 3 most-watched trailers among the new series for the official 2019-2020 broadcast season.
With a commanding 16 million views across Facebook, Twitter, Instagram and YouTube (16,122,544), ABC’s “Stumptown” stands as the No. 1 most-watched trailer among next season’s new series, followed closely by ABC’s “Emergence” with nearly 16 million video views (15,710,592). In fact, “Emergence” averaged over 5 million more views than the nearest drama trailer (NBC’s “Bluff City Law” = 10,331,039).
ABC’s “mixed-ish” ranked as the No. 3 most-watched new series trailer (behind only ABC’s “Stumptown” and “Emergence,” respectively) and as the No. 1 new comedy trailer with over 14.5 million views (14,656,722).
Top 10 Trailers Ranked by Total Video Views
Rank Network Program Video Views
1 ABC Stumptown 16,122,544
2 ABC Emergence 15,710,592
3 ABC mixed-ish 14,656,722
4 NBC Perfect Harmony 13,961,892
5 NBC Sunnyside 11,751,791
6 NBC Bluff City Law 10,331,039
7 FOX Prodigal Son 9,901,078
8 CW Batwoman 9,567,994
9 FOX Not Just Me 9,522,901
10 FOX Filthy Rich 7,919,492
In addition, ABC dominated Twitter with almost 12 million total trailer views for its 3 new Fall entrants (11,600,000) – 3 times more than NBC, CBS, Fox and The CW combined (3,904,120).
Source: ListenFirst. Total trailer views and responses (likes, shares, comments, retweets) across Facebook, Twitter, Instagram and YouTube as of 5/22/19, 9am EST. Nielsen has designated the official start of the 2019-2020 broadcast season as 9/23/19.
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