Looking to kindle some advertiser interest in a sport often overshadowed by football, baseball and basketball, the National Hockey Association has released parts of a research study that shows fans of its sport do more than drink beer and spit…
If Steve Murtos had his way, local media owners would find more efficient ways to transact business and demand more robust measurement of the audiences they reach. Since Mr. Murtos is VP and local activation director for Starcom USA, his…
Spending in the top 10 advertising categories was down 0.7% in the first half of 2008, according to a recent report from TNS Media Intelligence. With the credit crunch not yet having reached its climax, spending by financial services companies…
Are people in the travel industry as crazy as chefs, fashion designers and real estate salesmen? We’ll find out when Bravo launches its newest upscale reality series, “First Class All the Way,” which premieres Nov. 3. “First Class All the…
Web video creator Brett Rounsaville probably has the perfect job skills given the current economic climate – he knows how to hunt and gather and live off the land. As “Amtrekker,” Rounsaville has spent the last year living out of…
Fox Sports Net and World Poker Tour Enterprises are teaming up for a new poker tournament series based on the popular online poker site ClubWPT.com. “ClubWPT.com” will give online players a chance to compete against other poker amateurs from the…
Linda Sullivan, president and general manager of NBC’s owned-and-operated Los Angeles station KNBC-TV, announced today she will retire later this year. Ms. Sullivan plans to move back to her hometown of Boston. “It was our plan to take advantage of…
David Stefanou has been appointed vice president of original programming for Oxygen Media. Mr. Stefanou previously headed the production and development team for MTV’s London branch. He also has served at True Entertainment/Endemol, Wendy Finerman Productions, Franklin & Siegel Associates…
Online ad network Adconion inked a deal with Michael Eisner’s new-media studio Vuguru to syndicate the media titan’s new Web series “Back on Topps” starting today. The partnership is part of Adconion’s effort to expand beyond its core ad network…
Democratic presidential candidate Barack Obama drew the most favorable responses from a test group watching his Sept. 26 debate with rival John McCain, with Sen. Obama’s comments on oil independence and healthcare scoring best among the subjects assembled by Nielsen…