In Depth

AP Jumps Gun on Calling Missouri Results

The Associated Press, which partners with the broadcast and cable news organizations in the National Election Project that collects data on election nights, fumbled its call on who would win the tight Missouri Democratic primary late Tuesday night. Shortly after…

Pitcher Cone Signs as YES Analyst

The YES Network has signed former Yankees and Mets pitcher David Cone as an analyst. Mr. Cone will work both in the broadcast booth and in the studio during baseball games. He also will host YES’ “Yankees on Deck” children’s…

Industry Eager to See End of Writers Strike by Next Week

Broadcast Model Likely to Be Changed Going Forward

Hagedorn Brings Digital to OMD’s Core

The rise of Scott Hagedorn to managing director of OMD East is another sign of the ascension of digital in the media world. Mr. Hagedorn had been U.S. director of OMD Digital and never had a job in traditional media…

Golf Channel Gets in the Swing

A new series on the Golf Channel highlights young players learning to hit the ball like Tiger Woods. With the working title of “Hilton Head 101,” the reality show will take viewers to the International Junior Golf Academy in the…

Chart: Reaching African American Consumers

Marketers spent $2.3 billion on media outlets that reach African American consumers, according to the Nielsen Co.’s first 12-month analysis covering 22,000 national, regional and local advertisers. Nielsen tracked spending in five media—local radio, national magazine, national cable TV, network…

Ion Taps Hensleigh as Chief Marketing Officer

Broadcast television station group Ion Media Networks said television marketing veteran Eleo Hensleigh has joined as chief marketing officer. She’ll be based in New York and will report to Brandon Burgess, chairman-CEO of Ion and a former NBC Universal executive….