Hollywood, Wireless Struggle for Control
Creative Business Models Needed to Get Players Working Together
In Depth
David Porter Takes Time to Listen
A Year of Talking to Cable Industry Players Shows Exec Director What’s Good and Bad
Digital Dealmakers: Alex Castro, CEO and co-founder of Pluggd
The Player: Alex Castro, CEO and co-founder of Pluggd The play: Pluggd is pursuing a place in the wide-open video search business by marrying targeted ads to the precise point in online video most relevant to the spots. The company…
Rogers Leads Way in NAMIC’s Marketing Prizes
Comcast, BET, mun2 Also Multiple Winners
ESPN Praised for Playing Fair
Foundation Honors Network’s Diversity On-Air, Behind the Scenes
Towns Campaigns for Equal Access
Initiatives Aim to Help Minority Students, Women
Diverse Voices: It’s Time to Value Older Workers for Experience
The biggest secret most people in Hollywood try to hide is not how much money they make, or who’s sleeping with whom — it’s how old they are. Advertisers and network executives who value that 18-to-49 demographic have made working…
Editorial: TV’s Free Speech Rules Hinge on Jackson Case
Here’s hoping the U.S. Court of Appeals for the Third Circuit delivers Federal Communications Commissioner Kevin Martin a black eye in the CBS “wardrobe malfunction” case heard by the appellate judges last week. Judging by the questions the three judges…
Guest Commentary: Reaching Beyond Cable’s Boundaries to Diversify
It’s been a little more than a year since my tenure began with the Walter Kaitz Foundation and I experienced Cable Diversity Week for the first time. During that week last September, the people I met often asked what my…
Expand Ads to Hispanic Consumers
Looking Outside General Market Can Produce Cost-Effective Brand Plans