Coverage of David Carradine’s mysterious death boosted ratings for the syndicated newsmagazines during the first week of June, TVNewsday reports. "Entertainment Tonight" and "The Insider" both got significant boosts by focusing on the unexpected passing of the "Kung Fu" star….
"True Blood’s" second season premiere on Sunday garnered 3.7 million viewers. That number is up 157% from the series premiere and 51% from last season’s finale. It also represents the most watched program on HBO since the series finale of…
ABC’s NBA Finals championships, which ended Sunday, were the second-most-watched basketball championships since 2004, averaging a preliminary 14.3 million viewers in each of five games, says The Hollywood Reporter. NBC also scored with the deciding game 7 of hockey’s Stanley…
The couple million homes that are estimated to be TV signal-free after the transition from analog to digital apparently are light TV viewers, says The Hollywood Reporter. Nielsen Media Research stats showed a fairly steady number of homes using television…
It’s become “a real boozy time on television,” the New York Post reports. With TV stations stuggling for ad revenue, “local affiliates are not only accepting hard liquor ads—they are actively courting the $451 million distilled-spirits advertising business," the paper…
Jack Wakshlag, Turner’s chief research guru says in this piece by Multichannel News, “If the industry ever gets it right, set-top box data can become immensely useful.” This article tells what needs to be done. —Chuck Ross
Forget Jay Leno: Advertisers who want bang for their buck at 10 p.m. ought to consider syndicated programming. That’s the (predictable) pitch coming from the Syndicated Network Television Association, which issued a report last week noting that many syndicated shows…
The second episode of USA’s "Royal Pains" was up 2% in the 18-49 demo, delivering 2.35 million viewers, Broadcasting & Cable reports. The episode also increased 3% among people 25-54, hitting 2.6 million viewers. The demo increases represent a first…
The first week of "The Tonight Show with Conan O’Brien" walloped CBS’s "Late Show with David Letterman" in the key demographic of adults 18-49, according to final national Nielsen data released Thursday. "Tonight" averaged a 2.3 rating/10 share in the…
Gov. Sarah Palin (R-Alaska) has been booked as a guest on Friday’s "Today," NBC just announced. The network said she’ll talk to Matt Lauer live about the just-announced Alaska pipeline project and the state of the Republican party. But the…